IEEE COM/SP Chapter - Austin, “An Update on UHD Technology Evaluation at ATT Labs”



Beyond being the hottest buzzword in the business, 4K (a full HD 1080p image is 1080 rows high and 1920 columns wide) is a breakthrough technology that's shaking up the industry and rewriting the rulebook on image quality. 4K TV new standard affects not just the world of TV and cinema, but cameras, smartphones, tablets, computer monitors and video games. Practically anything that displays images or records video will need to reckon with 4K in the coming years.
This presentation is made up of two part:
1. Video Quality Assessment for 4K Distribution: discusses the use of 4K content encoding for distribution networks, more specifically the difference between real-time encoding and off-line encoding (non real-time)
2. Delivering 4K content over Adaptive Bitrate (ABR) networks: this segment focuses on implantations of 4K video delivery on real (existing) networks and points to future requirements on network elements.

Presenter: Mr. Pierre Costa, Lead Member of Technical Staff, AT&T



  Date and Time




  • Date: 18 Dec 2014
  • Time: 06:00 PM to 08:00 PM
  • All times are (GMT-06:00) US/Central
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  • 9505 Arboretum
  • Austin, Texas
  • United States 78729
  • Building: AT&T Labs
  • Room Number: #220
  • Click here for Map

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  • Starts 28 November 2014 08:00 PM
  • Ends 18 December 2014 04:00 PM
  • All times are (GMT-06:00) US/Central
  • No Admission Charge


6:00 to 8:00 pm - Presentation